Customer retention
You have a new customer, and of course you want to keep that customer active for as long as possible. To ensure this, you need to stay relevant. You want to continue to stand out in a continuously growing stream of incentives and other brands. With Nextmessage you can be and remain really relevant. Discover how Nextmessage can help you send really relevant communication via email, print & SMS.
USE-CASES
Definition of customer retention
Increasing the customer lifetime with Nextmessage means that you regularly remind them with really relevant information and offers. In short, communication that is really relevant for your customers. Some examples:
- Your customer orders with his or her construction company. Based on the customer group, Nextmessage knows the core. You personalize messages and the product range based on the customer group. In this way you help the customer move forward with relevant knowledge sharing, new products and subscriptions.
- Your customer has already bought dog food several times. Nextmessage recognizes that your customer is a dog owner. This way you can easily send all dog owners continuous messages relevant to dog owners.
- Your customer bought Halloween party clothes. A year later, you message the customer again to order Halloween clothes. This way the customer keeps thinking of you and you have new sales from Halloween every year.
The above examples are just a selection from the use-cases of Nextmessage.
How does Nextmessage help you?
1. Integrate data sources.
Start importing customers, products & orders from your e-commerce software, webshop or ERP software. Connect via the API or directly connect with WooCommerce, Shopify or Magento 2.
2. Nextmessage Pixel.
Install the Nextmessage Pixel by adding the script. We are now enriching customer information with the behavior of your customers on your website. This creates a 360° view of the customer.
3. Segmentation.
With all that data you are perfectly able to create target groups. Combine static customer fields with dynamic information such as purchasing behavior and page visits on the website.
4. Customer Journeys.
Compile a customer journey, including email, print and SMS campaigns that are triggered based on your segments. Always perfectly matching your corporate identity thanks to our drag-and-drop builder.
5. Product logic.
Add the most relevant products for your customer to communication. Create a filter and ensure maximum relevance and therefore automatically more turnover.
6. Reporting.
Measuring is crucial, that's why all email, print & SMS messages are fully measurable. This way you have all the data at hand to continuously improve campaigns.
Communicate via e-mail, print & SMS.
Personalize content and design campaigns that fully match your brand's corporate identity. Use our email, print & SMS builder. You use drag-and-drop to design the campaign. Ready to send communication in no time. Show products in communication? With our product logic, every customer only sees the products most relevant to him.